Mortgage Insights

Plain-English guidance on rates, home buying, and refinancing from the LoanFlow team.

Housing Industry News

Cost per lead vs. cost-per-closed deal for real estate teams

Aug 27, 2026 · 2:17 PM Robyn Thompson DeSantos HousingWire

Cheap leads are expensive if they never list, and cites teams shifting metrics to around $1,500 per closed transaction.

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Housing Industry News

LeadingRE expands to 500 plus firms after 20 new members

Aug 27, 2026 · 1:53 PM HousingWire Automation HousingWire

New H1 2026 members joined across North America, Europe, Africa, the Middle East, Latin America, and Asia Pacific.

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Housing Industry News

Missing middle multifamily starts backslide amid zoning headwinds

Aug 27, 2026 · 12:04 PM HousingWire Automation HousingWire

NAHB: 2- to 4-unit starts drop 24% year over year as zoning curbs ‘light-touch’ density

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Housing Industry News

The operating model redesign opportunity of the century

Aug 27, 2026 · 7:00 AM melissa.langdale HousingWire

Industry cost per loan rose from $3,685 in 2009 to $11,094 in 2025 despite major tech spend, encouraging a task-based operating model

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Housing Industry News

Sometimes the fastest way forward is to slow down

Aug 27, 2026 · 7:00 AM Michelle Berman-Mikel HousingWire

A heart rate based training lesson reframes how leaders measure progress across changing seasons

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Housing Industry News

Mortgage lenders weigh AI, alternative data and credit models

Aug 26, 2026 · 9:24 PM John McManus HousingWire

MISMO panelists cited rental and cash flow data, plus AI rules that may affect licensing and compliance

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Housing Industry News

Vishal Garg takes Better to court over ‘poison pill’

Aug 26, 2026 · 8:57 PM Flávia Furlan Nunes HousingWire

The moves comes just days after Better sued Garg for unlawful solicitation of stockholders

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Housing Industry News

Ryan Serhant doesn’t want to buy your brokerage. He wants your agents

Aug 26, 2026 · 8:32 PM Brooklee Han HousingWire

The brokerage now spans 19 states and DC, and says average agent earnings rise 144% in year one after switching firms.

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Housing Industry News

‘You really can’t prepare’: Indiana real estate broker reflects on unprecedented storms

Aug 26, 2026 · 8:21 PM Jonathan Delozier HousingWire

At least seven people were killed and about 1,000 were displaced as floodwaters inundated communities

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Mortgage Rate News

Mortgage Rates Lower or Higher, Depending on When You Look

Aug 26, 2026 · 7:29 PM Matthew Graham Mortgage News Daily

Intraday volatility in the bond market can make it tricky to track day over day changes in mortgage rates. Lenders publish the day's first rates based on…

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